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    Marketing Manager - București, România - SC SINAIA SA

    SC SINAIA SA
    Default job background
    Full time
    Descriere

    Professional Opportunity:
    Marketing Director

    Our industry-leading company is seeking a highly qualified and experienced Marketing Director to join our dynamic team.

    This position plays a crucial role in developing and implementing innovative marketing strategies to drive business growth and enhance brand awareness.


    Responsibilities:


    Development and standardization of graphic material, signage, and brand image within the hotel group: catalogs and graphic material, bar and restaurant menus, merchandising, satisfaction questionnaires, etc.

    Identify operational needs in the hotels and develop marketing materials that address them (touching points).

    Supervise AdWords and social media activity done by outsourced personnel

    Plan and manage marketing budgets

    Manage the team of partner external agencies and freelancers
    Oversee the creation of all print and digital assets, ensuring they are on-brand and in line with objectives
    Manage budgets and track ROI
    Develop and execute comprehensive marketing plans to achieve company objectives.
    Conduct market research and analysis to identify emerging trends and opportunities.
    Collaborate closely with cross-functional teams for the development and launch of new products and services.
    Oversee the development of creative marketing materials, including digital content, printed collateral, and advertising campaigns.
    Monitor and analyze marketing performance, providing data-driven recommendations for improvement.
    Stay abreast of industry developments and competitor activities to maintain a competitive advantage.


    Requirements:
    Bachelor's degree in marketing, business administration, or a related field.
    Native in Romanian, fluent in English.
    Experience in hotel sector it's a plus.
    Analytical skills, with the ability to use Google Analytics for reporting.
    Proficiency in Microsoft Office Suite.
    Experience with social media marketing and content management systems is a plus.
    Experience managing marketing activities for a B2C brand.
    Budget management experience.
    Thorough knowledge of digital marketing, including SEO, PPC and social media.
    Proven successful experience in a similar marketing leadership role.
    Strong strategic thinking and problem-solving skills.
    Excellent communication and interpersonal skills.
    Knowledge of digital marketing platforms and analytical tools.
    Ability to manage multiple projects and meet deadlines in a fast-paced environment.


    Benefits:
    Competitive salary package and attractive benefits.
    Opportunities for professional development and career advancement.
    Stimulating work environment, focused on support and collaboration.
    Access to cutting-edge technologies and marketing strategies.
    Involvement in significant projects that make a meaningful difference.


    If you are a results-oriented marketing professional with a passion for driving business growth, we encourage you to apply for our Marketing Manager position and take your career to new heights.


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