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Portfolio Executive - București, România - PHILIP MORRIS ROMANIA
Descriere
Portfolio ExecutiveKey responsibilities:
Product development & maintenance:
Follows all marketing initiatives related to product development from initial phase (project submission) to product in market commercialization by communicating with EU region, product cluster, customer service, supply chain, etc, and acts whenever anticipates a deviation from the agreed plan.
Manages the projects approval gate process (RPC/CPC), according to the regional calendar, by creating and completing the marketing start form (MSF) and preparing the required documentation (.
business case, art works, etc).Develop local market adaptation of products package design (graphics, descriptor, legal requirements, inserts) and user guides, uploads them in corresponding platforms (PLM, Digicat, Digipack) and follows-up on their approval.
Ensures the creation of new products in the systems (product codes, EAN, product specifications) and follows-up whenever a new update is required.
Tracks and informs the team on potential LOGDs and proposes solutions to avoid or reduce these costs.Participates in ensuring all product initiatives are properly reflected in the sales forecast.
Market analysis:
Analyze the current line-up performance regularly and suggest short-term tactical actions
Assess the current portfolio performance along with up-to-date market trend, competitors activities and consumers insights to optimize/expand portfolio / line-up.
REQUIREMENTS:
Minimum 2 years of relevant working experience in marketing within a FMCG company in a corporate, global environment.
Good knowledge in brand management / product development / campaign development/ commercialization activities.
Demonstrate analytical, business-acumen and problem-solving skills.
Excellent communication and interpersonal skills, being able to work cross-functionally and collaborate.
Experience working in agile teams and processes.
Very good command of English.
Strong knowledge of all office software (Excel, PowerPoint, Word).
